EKIN TUMER

<3

 
Howdy!
I’m a designer from
Mersin, Turkey
 — currently moving pixels at YouTube in San Francisco, CA.

  Most recently, I’ve been reimagining the future of Live TV at YouTube TV — designing on web,
mobile
 and TV. My design focus consists of interaction design, system & visual design. I studied Graphic Design at MICA so my past work involves
print collaterals,
branding, typography,
3D,
 and motion design. 

  I love experimenting and learning professionally and in my personal life. In my free time, I like exploring the city with
my dog charlie,
 going to concerts or picnics with friends, picking up a new hobby like dj’ing, woodworking,
nail art,
 or relaxing in my room and staring at my plants.


Projects
01 – Multiview
02 – Here*
03 – Live guide


Resume


03 Live guide
2022– ????




A complete overhaul of YouTube TV's Live Guide (EPG) for the TV platform. The redesign aimed to create a visually polished and engaging interface, meeting key user needs while ensuring smooth navigation across 100+ networks.






Role
Lead UX Designer (See more)


SkillsUX Design
Visual Design
Prototyping























Overview
Our live tab represents ~45% of watch time and we need to prepare it to account for 100+ stations after ALC launches

Around 45% of viewing time and 30% of sessions start from the EPG, but it takes over 2.5 minutes on average to begin watching. Users have been frustrated with the Live tab. The 2018 EPG 2.0 update allowed channel customization on desktop and web, but the new ALC launch will add over 100 channels, making navigation more difficult.
























The challengeRevamp YouTube TV's Live Guide for a polished, captivating design with seamless navigation across 100+ networks.




















The process
Competitive analysisComing soon... User needsComing soon...







Colors Our brand color, neon yellow is modern, bold, energetic and gets inspiration from highlighting meaningful information. Our secondary brand color, blue grounds our brand to make it reliable & trustworthy. Design Systems
TO WRITE